A Founder's guide to getting Outside Perspective

Altaris Growth Partners Inc. is a business advisory firm working with founder-led companies across the US and Canada, typically from $1M to $50M in revenue and approximately 3 to 75 employees. Altaris works across industries, with a particular affinity for service-based businesses and other people-intensive organizations.

What does a business advisor do?

A business advisor works alongside a founder to understand what the owner is trying to achieve personally, financially, and through the business, then helps diagnose what is limiting growth, performance, freedom, or enterprise value. Rather than jumping straight to a solution, the advisor first clarifies the destination, identifies the gaps, and helps the owner translate strategy into practical action.

At Altaris, that means staying close to the real decisions: people, pricing, cash flow, systems, customer concentration, accountability, leadership development, 90-day priorities, and eventually succession or exit. The role is not simply to give advice. It is to help the founder see the business more clearly, structure the right path forward, and stay engaged through implementation.

“I don’t bring the founder into my framework. I find the framework that fits the founder.”

What does a business advisor actually work on day to day?

The work changes with the stage of the company, but most founder-led businesses eventually run into the

same interconnected constraints. The financial statements may show the result, but they do not always reveal

the reason. A strong advisor looks for the connection between the problems.